The Soweto property boom has seen values double, but specialists say it’s still a first-time buyers’ bonanza.
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Soweto property values have grown notably faster compared to the rest of Johannesburg. They have basically doubled over the last 10 years, making property a good investment. Khosi Sibiya and Phindi Mphahlele, licensees for Seeff Soweto, say there is high demand for property, both to purchase and to rent.
As such, the area is one of the most dynamic property markets in the country. It is a bustling neighbourhood with some 37 suburbs which are home to over 186,000 properties – which is more than double compared to 1994, according to Lightstone data.
R1.1 billion transactions
Over the last year, well over 2,000 property transactions worth over R1.1 billion have been recorded for Soweto. Generally, a significant 40%-plus of buyers tend to be under 35-years of age with the majority being first-time buyers.
Soweto is a landmark in the history of South Africa and a popular tourist area with famous landmarks, such as Kliptown (where the Freedom Charter was drawn up), the Hector Petersen Memorial and Vilakazi Street, once home to the late President Nelson Mandela and Bishop Desmond Tutu, both Nobel Peace Prize winners.
Seeff Property Group affirms that Soweto is currently one of the most in demand neighbourhoods for property buyers, especially first-time buyers. While the majority of properties are freestanding, there is growing interest in estates and sectional title as urbanisation and densification continues, add Khosi and Phindi.
The biggest advantage remains excellent affordability, despite the appreciation of property prices over the last decade. This enables people to get onto the property ladder and build wealth. On top of that, the high demand for rentals provides incentive to invest in property for the rental market.

This 3-bedroom Protea Glen house is for sale for just under R1 million, making it accessible for first-time buyers.
Affordability, family ties
Today, Soweto is a bustling economy, offering an excellent quality of life for residents. Affordability and family ties are often reasons why people continue buying in here, but it is now also a modern neighbourhood with public and private schools, shopping malls and just about any service and amenity that you could want for. It offers excellent accessibility to the Western Bypass and arterials, the universities (UJ and Wits) and hospitals and good public transportation (Rea Vaya, Putco, trains and taxis).
Buyers can get great value in Soweto and can certainly find more square meterage for one’s money compared to many other areas, say Khosi and Phindi. Many young people are taking the opportunity to get onto the property ladder given that a significant majority of transactions fall below R750,000 and almost all fall below R1.5 million. Only 10 transactions have been registered above R3 million.
FLISP scheme
The more exclusive areas include Diepkloof property with an average price of R2 million, Dobsonville at R1.5 million and Pimville at R1 million. The affordability is well illustrated considering that you can purchase a four-bedroomed home with a garage and three flatlets in Dobsonville for R1.4 million.
A top end property in Diepkloof with three bedrooms and two garages is priced at R1.649 million. Property taxes tend to be lower compared to other Johannesburg areas. If you buy below R1.1 million there is the added benefit of no transfer duty. First-time buyers can also qualify for financial assistance through the FLISP scheme.
