Developer Charles Thompson Director of Devmco Group, reveals his secret to success and vision for the future.
The KwaZulu-Natal North Coast has transformed dramatically in the past 10 years. Many contributing factors have influenced the demand for this region, including the close proximity to King Shaka International Airport and coastal estates that are safe, affordable and provide residents with a quality of life that’s difficult to achieve while living in densely populated inland urban areas.
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Stefan Botha, Director of Rainmaker Marketing, says: “The significant growth of the property market within the North Coast absolutely flourished during a period when the economy, as a whole, was under pressure. Contributing factors to this growth include the decreased interest rate – the lowest it has been in almost 50 years. People are now prioritising lifestyle changes and semigration is happening in SA; individuals and families are moving from Johannesburg and Pretoria to coastal regions such as KwaZulu-Natal. Climate, positioning to the airport and working remotely have been affecting property choices since the beginning of lockdown and have now been accelerated post the hard lockdown.”
Says Charles Thompson, Director of Devmco Group: “Devmco Group has spearheaded many of the largest, most innovative mixed-use developments, including lifestyle estates across the KwaZulu-Natal North Coast. Before we begin any project, we conduct extensive research with our partners at Rainmaker Marketing to understand the needs of the market, how we can meet those needs and design developments that stand the test of time by creating forward-thinking lifestyles.
“From the development of the iconic Umhlanga Arch, to Pebble Beach and OceanDune and Gold Coast Estate, including recently launched Salta Sibaya which achieved a sales record for the province in March 2021, Devmco is proud of the legacy we’ve managed to leave behind in collaboration with our partners. Most of what we do is driven by the demand for safety, convenience and close proximity to Gateway Theatre of Shopping, beaches as well as Umhlanga and the airport.
“All of our developments have been driven by SMART technology and sustainability, including a strong desire to create beautiful spaces, homes and commercial options in the North Coast area – which has been relatively untouched until a few years ago,” continues Thompson. “In terms of our contribution to the overall economy as well as job creation to date we’ve managed to secure 5,000 jobs locally (we anticipate a further 80,000 employment opportunities over the next 10 years) and we’ve implemented and steered the growth in the Sibaya Coastal Precinct which has achieved more than R4bn in residential sales within the first five years of development. Our strategic partnership with Tongaat Hulett” Property has paved the way for catalytic growth in an area of interest to investors, and without their collaboration we wouldn’t be where we are today. “Looking ahead we have big plans to further develop the Sibaya Coastal Precinct to add hospitals and schools to better serve the growing, integrated community in this desirable area,” says Thompson.
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